guttitude Tool

Claim Hype Checker

Paste a gut health, probiotic, supplement, food, or microbiome claim. guttitude will score how specific, evidence-aligned, human-relevant, and commercially inflated it is.

The goal is not cynicism. It is calibrated trust.

A claim can be promising and still be overstated. This tool separates reasonable interpretation from marketing acrobatics.

Enter the claim

Paste the exact wording from the website, label, ad, post, or pitch deck. The tool is sharper when the claim is specific.

Product, company, or topicClaim text

Claim domainEvidence type claimed

Hype Risk Score

Untitled claim

out of 100

High hype risk

This claim is materially inflated. It needs clearer evidence, a defined population, measurable endpoints, and less causal swagger.

Specificity0/100

Evidence Fit0/100

Causality Inflation0/100

Human Relevance0/100

Commercial Spin0/100

Red flags detected

What is missing

No target population is defined.
No measurable endpoint is stated.
No timeframe is stated.
No claim text entered.
Evidence type is not stated.
Human evidence is not clearly stated.

Responsible rewrite

This product may support general wellness, but the claim should specify the ingredient, dose, population, evidence type, and measured outcome.

Questions to ask

Who was this claim tested in?
What measurable outcome supports this claim?
Over what timeframe was the effect measured?
What evidence supports this claim?
Is there human evidence for this claim?
What claim should be evaluated?

Specific claims beat broad claims

“Supports digestive health” is less useful than a claim naming the population, dose, timeframe, and measured endpoint.

Evidence type matters

A cell study, mouse study, observational human study, and clinical trial do not support the same level of confidence. Biology is not a group project where everyone gets the same grade.

Causality is expensive

Words like “treats,” “repairs,” “restores,” and “prevents” require stronger evidence than softer support language.

guttitude evaluates claim specificity, evidence fit, causality inflation, human relevance, and commercial spin. This tool does not diagnose, treat, cure, or prevent disease. It is an evidence-literacy tool, not medical advice.